Tequila Don Julio x Willy Chavarria for NYFW

Don Julio teamed up with CDFA’s designer of the year Willy Chavarria
to celebrate their Mexican roots on the runway.

The partnership included a custom Don Julio 70 bottle designed by Willy himself,
as well as a capsule collection of hand-emborided linens & accesories
that walked the runway and sold out in one day.
We also made hype films, OOH takeovers, an interview with Remezcla,
and even a fleet of custom low riders that escorted models from show to after party.
Now, if you’ll excuse me, I have some thousand-dollar trousers to lust after online.

2024
Made at Anomaly with Leanne Amann, Miklas Manneke & Frank Benavides
Film directed by Leanne Amann
Remezcla film directed by German Torres
Photography by Diego Bendezu
PR by Hunter
Featured in Rolling Stone | Paper